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B2B SaaS Marketing Leader

About me

I’m an AI-native marketer with 10 years’ experience.

My background spans brand, content and growth. I’ve scaled early-stage companies, built and led high-performing teams and led multiple high-profile rebrands.

A former journalist, I’m an expert in working out what actually makes customers take action and harnessing that in a cost-effective way to drive revenue.

See portfolio
See portfolio
Download CV
Download CV

  • "Emma has a strong commercial outlook as she approaches marketing. Her skills in marketing are without doubt, but her real value is in her constant focus on how to drive better results, whether that is increasing pipeline, improving conversion or reducing acquisition costs."

    David Maitland, Chief Growth Officer, Cubic Transportation Systems

  • "Emma is one of the few marketers I’ve worked with who truly understands how to tie marketing to revenue. She doesn’t get distracted by vanity metrics or activity for the sake of it. Everything she does is grounded in driving pipeline, improving efficiency and delivering measurable impact."

    Tatseng Chiam, Co-Founder & COO, RideTandem

  • “Emma has that rare gift of being incredible at both delivering and leading. She skilfully balances creative output, customer needs and revenue goals in order to deliver business value.”

    Jo Ward, Product Director, Car & Classic

  • “Emma's in-depth marketing knowledge and strategic thinking are exactly what you’d expect from a top-tier CMO.”

    Fraser MacDonald, Digital Growth Manager

  • “Professional, efficient, experienced and well-connected.”

    Andrew Ames, Head of PR and Marketing

Get in touch.